ratio of the image's width to its height) twice that of the image area on the physical frame of film. By the time the first CinemaScope movie--The Robe (1953)--was announced for production, Gottschalk, Moore and Nicholson had a demo reel of work with their anamorphic underwater system.

Gottschalk learned from one of his vendors that Bausch & Lomb, whom Fox had contracted to manufacture CinemaScope lenses, was having difficulty filling the lens orders