of a Star Wars X-wing fighter. Other record breakers include a 34 m tower and a 4 km railway.

In February 2015, marketing consulting company Brand Finance ranked Lego as the "world's most powerful brand", overtaking Ferrari.

While Lego has generally been considered a children's toy, there have also been adult fans of the toys. In 2020, Lego introduced sets aged 18+, generally some of their more expensive and difficult-to-assemble

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