During the Asian Games, Matsushita awarded a contract from the Indonesian Ministry of People's Industry for the installation of television sets, worth $3 million.

TVRI began broadcasting advertisements starting March 1963. Later on 20 October, the Yayasan TVRI (TVRI Foundation) was formally created as the official governing authority for the station with President of Indonesia as chairman. The foundation experienced several changes and lasted until late 1990s.

Two years later, the first regional

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