service let users rate and comment on others' works, and embed their animations into other webpages. Users could also flag submissions as inappropriate; flagged Flipnotes were hidden from the DSi client and risked removal altogether.

When uploaded, Flipnote animations were placed into specific categories by their creators. These categories, known as "channels", included general classifications such as "Musical" and "Comedy", as well as more specific categories suggested by popular Flipnote users and accepted by Hatena. For example, the