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<p><a href="page.php?w=Image%3Aprofit_max_total_small.svg">right</a>To obtain the profit maximizing output quantity, we start by recognizing that profit is equal to <a href="page.php?w=total_revenue">total revenue</a> () minus <a href="page.php?w=total_cost">total cost</a> (). Given a table of costs and revenues at each quantity, we can either compute equations or plot the data directly on a graph. The profit-maximizing output is the one at which this difference reaches its maximum.</p>

<p>In the accompanying diagram, the linear total revenue curve</p><p>
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