April 15, 2009, David Reeves, president and CEO of SCE Europe, announced his forthcoming resignation from his post. He had joined the company in 1995 and was appointed as chairman of SCEE in 2003, and then president in 2005. His role of president and CEO of SCEE would be taken over by Andrew House, who joined Sony Corporation in 1990. The PSP Go was released on October 1, 2009, for North America and Europe, and on November 1, 2009, for Japan.

On April 1, 2010, SCEI was restructured to bring together Sony's