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was released by Betty Lou Foods in 1963. Easy Cheese was first manufactured by Nabisco and sold under the name Snack Mate from 1965 until 1984. Advertisements often displayed the orange product adorned in flowy peaks atop several different types of appetizers. As a 1966 advertisement says, it was "instant cheese for instant parties." Easy Cheese is currently available in Cheddar and American Cheese flavors. Discontinued varieties include Cheddar, Sharp Cheddar, Cheddar

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