with the ability to perform customer service actions, like enabling product returns or refunds.

In September and October 2024, the company deployed Agentforce (succeeding Salesforce Einstein), an agentic AI. This enables the use of chatbots within its software.

Salesforce CEO Marc Benioff said in a June 2025 interview that artificial intelligence performed between 30% and 50% of internal work at Salesforce, including functions such as software engineering, customer service, marketing, and analytics.

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