and "presto", a word used to describe magic, with Yukumasa Sugiara a member of Bandai's board of directors became president of the rebranded division.

In February 1994, Bandai entered the film & television animation production business by acquiring famous anime studio Sunrise, the acquisition of Sunrise had given Bandai their own official in-house anime production studio as Bandai's management including Satoru Matsumoto joining the acquired studio.

Financial decline and failed merger with Sega (1995-1999)

1.Previous
3.Next