is used as an idiom to convert x to a canonical Boolean, ie. an integer with a value of either 0 or 1 and no other. Although any integer other than 0 is logically true in C and 1 is not special in this regard, it is sometimes important to ensure that a canonical value is used, for example for printing or if the number is subsequently used for arithmetic operations.

Usage in colloquial language

The convention of using ! to signify negation occasionally surfaces

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