broadcast any election results. The Times reactivated the building's zipper in October 1943, but, less than two weeks later, the sign was again deactivated to reduce electricity usage. The sign operated intermittently until the end of World War II, when it again ran continuously. On the evening of August 14, 1945, the building's zipper announced Japan's surrender in World War II to a packed crowd in Times Square.

Ahead of the 1952 United States presidential election,