included broadcloth upholstery, rubber floor mats, and electric clock, luggage compartment light and chrome window surroundings. Optional equipment included a heater and windshield defroster, radio with antenna, and fog lamps. For 1953, the color choices expanded considerably to offer fifteen single choices and thirty nine two-tone selections.

For 1954, production totals recorded that the Custom was losing ground to the more upscale Monterey, while being moderately more expensive, with continued lack of popularity of the Custom for 1955,