groups and routed through ski communities. But as it became a national tour, SnoCore aimed toward hard rock and heavy metal and engaged larger, more traditional concert venues. In late 1997, ARTISTdirect principals Marc Geiger and Don Muller, the former having also co-founded Lollapalooza, purchased the tour from Boyle. They still make a point to schedule dates in a number of resort towns despite having strayed somewhat from its original concept.

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