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<p>firm Oliver Wight. </p>

<p><a href="page.php?w=APICS">APICS</a> defines S&OP as the "function of setting the overall level of <a href="page.php?w=manufacturing">manufacturing</a> output (<a href="page.php?w=production_plan">production plan</a>) and other activities to best satisfy the current planned levels of <a href="page.php?w=sales">sales</a> (sales plan and/or <a href="page.php?w=forecasts">forecasts</a>), while meeting general business objectives of <a href="page.php?w=profitability">profitability</a>, <a href="page.php?w=productivity">productivity</a>,</p><p>
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