program, generating more revenue for both YouTube and approved users. In 2023, YouTube's advertising revenue totaled $31.7billion, a 2% increase from the $31.1billion reported in 2022. From Q4 2023 to Q3 2024, YouTube's combined revenue from advertising and subscriptions exceeded $50billion.

Since its purchase by Google, YouTube has expanded beyond the core website, creating mobile apps, network television, games,