or contains a claim which cannot be corroborated) and submit relevant substantiation documents to the Clearcast executive.

A process of second-reading then takes place, whereby the executive may request further information or approve the script.

Once a script submission is accepted, an agency will produce a final (or 'clocked') TV commercial, which also needs to be submitted for approval to Clearcast. The agency must then submit the 'clocked' ad digitally via FTP using the digital copy clearance system (CopyCentral).

Once

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