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streets of Boston. The original incarnation of the jockstrap resembled a thong, as it featured a strap that went between the buttocks. In 1897 Bennett's newly formed Bike Web Company patented and began mass-producing the Bike Jockey Strap. The Bike Web Company later became known as the Bike Company. Bike, until 2003, was a stand-alone company. In that year, the company and its trademarks were purchased by Russell Athletic. Russell Athletic continued

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