Märzen is lighter in color and taste and corresponds, more or less, to a Bavarian Helles or Export beer. The reason for this has to do with Austrian post-war regulations which limited the prices of essential food and drink products. Märzenbier was a preferred variety due to its reputation as a festive drink and its high pre-war price, but brewers reduced its malt and alcohol content in order to maintain its profitability at its newly limited price.

Description

In comparison to a Bavarian pale lager,

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