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nineteenth century, having little in common with previous letterforms.As the printing of advertising material began to expand in the early nineteenth century, new and notionally more attention-grabbing letterforms became popular. Poster-size types began to be developed that were not merely magnified forms of book type, but very different and bolder. Some were developments of designs of the previous fifty years: ultra-bold types known as "fat faces", which were related to "Didone"

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