They began with Encyclopedia Mother in October 1989, and ended with Nintendo Official Guidebook--Pocket Monsters: Red, Green, Blue (Complete Compatibility, Revised Edition) on 10 January 1997. Shogakukan assumed Ape's role and continues to produce Nintendo Official Guidebooks in their stead.

1995-present: Creatures Inc.

Creatures Inc. was established on 8 November 1995, with Tsunekazu Ishihara as CEO, and consisting of former staff from Ape. In 2000, Hirokazu Tanaka, a.k.a. Hip Tanaka,

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