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<p>see <a href="page.php?w=dot-com_company">dot-com company</a><br/>
* <a href="page.php?w=Box-office_bomb">Box-office bomb</a></p>

<p>Sometimes, commercial failures can receive a <a href="page.php?w=cult_following">cult following</a>, with the initial lack of commercial success even lending a cachet of subcultural <a href="page.php?w=Cool_%28aesthetic%29">coolness</a>.</p>

<p><big> In marketing </big></p>
<p><a href="page.php?w=Marketing">Marketing</a> researchers have distinguished between outcome and process failures. An outcome failure is a failure</p><p>
<a accesskey="1" href="page.php?w=Failure&amp;p=5">1.Previous</a><br />
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