the term as buzz-word) as a slogan, or as a fashionable piece of jargon: a chic, fashionable, voguish, trendy word a la mode.

It has been asserted that buzzwords do not simply appear, they are created by a group of people working within a business as a means to generate hype. Buzzwords are most closely associated with management and have become the vocabulary that is known as "management speak": Using a pompous or magisterial term, of or