static societies that depend on anti-rational memes, which suppress innovation and creativity, with dynamic societies based on rational memes that encourage enlightenment values, scientific curiosity, and progress.

Criticisms of memetics include claims that memes do not exist, that the analogy with genes is false, that the units cannot be specified, that culture does not evolve through imitation, and that the sources of variation are intelligently designed rather than random. Critics of memetics