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official font of the University of Minnesota. The font has been called the "gentrification font" for its use in house numbers on new midcenturyesque housing developments.

Neutraface was also the subject of a parody video of Lady Gaga's song "Poker Face" on YouTube, titled "Neutra Face: An Ode On A Typeface".

Asked why Neutraface became popular, Schwartz commented

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