the street from the Voigt House Victorian Museum. All of the Bitner Group's stations were then sold, for a then-record-breaking $16 million, to Time Inc. in 1957, who later subordinated their acquisition under its in 1961 established subsidiary Time-Life, Inc.– as Time-Life Broadcasting, Inc. at first.

WOOD-TV has been an NBC affiliate from the very beginning, although it had a secondary affiliation with CBS until WKZO-TV (channel