found a suitable purchaser, it has determined that it is currently in the best interest of the company to retain this business and has therefore suspended all efforts to sell The WELL."

In June 2012 Salon once again announced that it was looking for a buyer for The WELL as its subscriber base "did not bear financial promise". Salon also announced that it had entered into discussions with various parties interested in buying the well.com domain name and that the remaining WELL staff had been laid off at the end of May. The community pledged