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Charles A. Ferguson, building on his research regarding Moroccan Arabic and Bengali, introduced the English equivalent diglossia in 1959 in the title of an article. His conceptualization of diglossia describes a society with more than one prevalent language or the high variety, which pertains to the language used in literature, newspapers, and other social institutions. The article has been cited over 9,000 times. The term is particularly embraced among sociolinguists

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