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<a accesskey="3" href="page.php?w=Copy_%28publishing%29&amp;p=2">3.Next</a>
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<p>In <a href="page.php?w=publishing">publishing</a>, <a href="page.php?w=advertising">advertising</a> and related fields, <b>copy</b> is written material, in contrast to photographs or other elements of layout, in books, magazines, newspapers and advertising.</p>

<p>In advertising, the term "copy" means the output of <a href="page.php?w=Copywriting">copywriters</a>, who are employed to write material which encourages <a href="page.php?w=consumer">consumer</a>s to buy goods or services.</p>

<p>In newspapers and magazines, <a href="page.php?w=body_text">body copy</a></p><p>
<a accesskey="3" href="page.php?w=Copy_%28publishing%29&amp;p=2">3.Next</a>
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