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Sente Technologies (also known as Bally Sente, Inc.) was an arcade game company. Founded as Videa in 1982 by ex-Atari employees Roger Hector, Howard Delman, and Ed Rotberg, the company was bought by Nolan Bushnell and made a division of his Pizza Time Theatre company in 1983. In 1984 the division was acquired by Bally Midway who continued to operate it until closing it down in 1988. The name Sente, like Atari,

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